Jason Tyburczy

Senior Brand & Visual Designer




PROFESSIONAL SUMMARY

Hands-on Senior Designer with over a decade of experience in high-volume corporate production and agile startup branding. Specialist in visual identity, digital campaigns, and illustration. Adept at building scalable design systems and executing campaigns that drive visual consistency across all touchpoints. Expert in Adobe CS, Figma, and integrating AI tools to accelerate workflows.




EXPERIENCE

Senior Brand Designer (Freelance)
Burzee Studio | Remote
Jan 2020 – Present


Visual Identity Systems: Built comprehensive brand guidelines, logos, and UI kits for clients (Leveraged Labs, Aura). Ensured consistent visual language across all touchpoints.

Illustration & Assets: Created the “Lychee” and “61Apes” visual systems, personally designing hundreds of character assets and marketing materials that drove community growth.

Speed & Execution: Delivered a sold-out launch for Leveraged Labs by establishing a scalable design system that allowed for rapid asset generation without a support team.


Graphic Designer III, Brand & Growth
Gannett | USA TODAY Network | Remote
Mar 2017 – Aug 2025


High-Volume Production: Personally produced 50+ national campaigns across 100+ markets.
Managed the daily execution of digital and print assets in a fast-paced news environment.

Campaign Execution: Designed the visual rebrand for “Storytellers” and seasonal campaigns, directly contributing to a 25% increase in event engagement and attendance.

Collaboration: Partnered with product owners to translate requirements into polished visual assets, ensuring strict adherence to national brand standards.


Promotion Design Manager
North Jersey Media Group | NJ
Oct 2007 – Mar 2017

Directed promotional campaigns that boosted visibility by 25% and drove record event attendancefor three consecutive years.




SKILLS

Core: Brand Identity & Visual Systems | Illustration | Pitch Deck Design | Digital/Print Campaigns.

Tech: Adobe CS (Ps, Ai, Id), Figma. AI/Generative: Expertise in generative imagery, moodboarding,and animated compositions (MidJourney, Gemini, Firefly).
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